The Uncommon is the name of a new English sparkling wine, made from Bacchus grapes, produced in Surrey, about 20 miles from London, which comes in 25cl can.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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